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Technical Writing

Reducing Costs Drives Competitive Advantage for Savvy Companies



Technical Writing: Driving Competitive Advantage

Technical writing teams and their managers face the dual challenge of creating accurate, effective and compelling customer documentation at the same time they’re under increasing pressure to reduce costs and improve time to market.

Savvy technical writing teams can turn this challenge into an opportunity, however, by identifying areas for cost cutting, faster cycle times and more efficient workflows, measures that will ultimately help them drive a competitive advantage for their organizations.

The white paper “Technical Writing: Reducing Costs Drives Competitive Advantage for Savvy Companies” outlines three steps that technical writing teams can take to drive competitive gain and leapfrog the perception that they are cost centers.

You can also sign up for one or both of the webinars on the topic of how technical writing teams can overcome that challenge as well as other chronic issues such as inefficient workflows and inadequate systems.

Webinar Series

Technical Writing: Reducing Costs Drives Competitive Advantage for Savvy Companies

Technical writing teams are under increasing pressure to demonstrate increased value and reduce costs. But can they achieve this goal? Can they become a source of competitive advantage and raise their profile within the organization? This webinar will demonstrate how technical writing teams can help organizations gain a competitive edge.

June 28th: 9:00 AM Pacific | 12:00 PM Eastern | 17:00 UK | 18:00 Central Europe

Originally Broadcast: June 28, 2007
Time: 9:00 AM Pacific | 12:00 PM Eastern | 17:00 UK | 18:00 Central Europe
Speakers: Mary Mercer, Project Manager, Innodata Isogen and Paul Ballard, Head of Marketing Steering Group, Institute of Scientific and Technical Communicators

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To register for all Webinars in this series, simply click the button below.
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Web 2.0: Understanding the Semantic Web and Its Impact on Technical Communication

This webinar will explore how Semantic Web technologies are changing the way we create, maintain, and deliver technical information. You'll learn how Web 2.0 technologies (blogs, wikis, and podcasts) are fueling the user-generated content movement and how their use impacts customer expectations. The webinar will also include a case study on how the STC Indiana chapter uses RSS feeds to auto-populate its chapter Web site with fresh content. In addition, the webinar will also feature a real-world example of how Innodata Isogen’s technical writing team is helping a major telecommunications manufacturer update user guides for its customers.


July 10th: 11:00AM Pacific | 2:00 PM Eastern | 19:00 UK | 20:00 Central Europe

Originally Broadcast: July 10, 2007
Time: 11:00AM Pacific | 2:00 PM Eastern | 19:00 UK | 20:00 Central Europe
Speakers: Mary Mercer, Project Manager, Innodata Isogen and Scott Abel, The Content Wrangler

Register Webinar

To register for all Webinars in this series, simply click the button below.
Register All

More Resources

Please read "Reducing Costs, Gaining Competitive Advantage" which outlines how technical writing teams can help their organization gain a competitive advantage through single-source publishing, information standards such as DITA and innovative sourcing strategies.

Demo

Our automated demo offers a quick overview of the three ways technical writing teams can help their companies reduce costs and gain a competitive edge in today’s marketplace.