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eBook Publishing
The eBook market’s explosive growth continues to outpace forecasts and the eBook debate has been effectively repositioned from one regarding permanence to that of future adoption rates. Publishers must establish a sustainable eBook operating model that provides the flexibility to maximize profits from the existing model, while positioning them for future developments that may require multiple strategies.
Content Origination
Publishers and information service providers seeking to counter rising editorial costs and meet escalating demands for new, more diverse information products are facing a difficult balancing act in today’s information marketplace.
Editorial Outsourcing
In the fast-paced world of blogs, mash-ups and social networking sites, high standards for content quality are both the last line of defense and best weapon for commercial publishers seeking to remain a cut above the crowd.
Product Manufacturing
A new breed of content consumers – savvy about new options for receiving and reading content and information – are challenging publishers’ traditional concepts of creating and disseminating information products.
A Post-Hype Playbook
For years, eBook sales have failed to line-up with the lofty visions of industry observers, one of whom predicted that eBooks would become a $25 billion market by 2008.
Technical Writing
Technical writing teams and their managers face the dual challenge of creating accurate, effective and compelling customer documentation at the same time they’re under increasing pressure to reduce costs and improve time to market.
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